What's interesting to me is the fact that creatively, I can do anything now and people will pay attention, and if I suck, hopefully they will stop paying attention very quickly, but if I'm good, then I have my foot in the door, and people have paid attention, and I did a good job, and people are like, 'Oh, wow!'
We've got people that are paying premiums of $1,000 a month out there, and then they've got a deductible of $1,000. If you're making $40,000, $50,000, $60,000 out there and you've got an Obamacare plan, by and large you've got an insurance card, but you don't have any care because you can't afford the deductible.