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Everyone fears change. But what you'll find is that change breeds your most important accomplishments.
People change their opinion according to your position. And both politicians and bureaucrats begin to take you more seriously, as they suddenly feel you have become more important.
It's important not to try to convince others of your own reasons for change. Finding the reason why they should want to support your efforts is the key to effective change management.
Whether you're pulling inspiration from restaurants, or simply tweaking the dishes you already like, it's important to change up your rotation, even if it's only every once in a while.
If your payloads cost hundreds of millions of dollars, they actually cost more than the launch. It puts a lot of pressure on the launch vehicle not to change, to be very stable. Reliability becomes much more important than the cost. It's hard to get off of that equilibrium.