Say yes to everything. 'You want me to buy you some food?' Yes. 'You want me to buy you a car?' Yes.
I buy vintage - mainly Alaia and some Westwood - but 90 per cent of the time, I wear my own designs.
It's far better to buy a wonderful company at a fair price than a fair company at a wonderful price.
To buy very good wine nowadays requires only money. To serve it to your guests is a sign of fatigue.
What really decides consumers to buy or not to buy is the content of your advertising, not its form.