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360 deals are the new things of the industry. It's not about selling records; it's about selling T-shirts, getting a piece of your publishing, getting a piece of your touring, and all these other kind of properties.
360 deals are the new things of the industry. It's not about selling records; it's about selling T-shirts, getting a piece of your publishing, getting a piece of your touring, and all these other kind of properties.
