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I think we've reached that point where we understand medically what we are doing to ourselves with these sports. In football, it's kind of hard to get the access that you want for the story and, of course, it's very long-term: the effects of the repeat concussions really don't hit until decades afterwards, whereas the traumatic injuries in extreme sports are very immediate. I realized Traumatic Brain Injury was a fascinating and important story that not had been told very much. I wanted to know more.