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You've got the whole civil rights movements emanating from the south, you've got the music that came out of the south that is the core of our current music, so for me that thinking comes out of having Dukes of Hazzard thrown in your face: that the south is a bunch of twangy people that I can't understand. So this is, hopefully, part of the movement to restore the south to its proper and rightful place in our nation... which is huge and pervasive. It's not about Texas - I'm not saying Texas doesn't have it's own unique history - but the south has this at its core.