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When Wal-Mart brings water down to the Katrina victims, it's not doing that to be nice; it's doing it to make larger profits and to increase the value of its shares. If its actions are not accomplishing those objectives, the shareholders can sue the executives, and sue them successfully, because it is illegal for them to act on behalf of any other reason than increasing the value of their shares. There is nothing wrong with that. That is the way that they were created and the way we want them to function to increase prosperity in the market.
