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The world is going to go self-driving and autonomous. Because a million fewer people are going to die a year. Traffic in all cities will be gone. Significantly reduced pollution and trillions of hours will be given back to people - quality of life goes way up.
We have this culture valued at Uber, which we call the champions' mind-set. And champions' mind-set isn't always about winning. It's about putting everything you have on the field, every ounce of passion and energy you have. And if you get knocked down, overcoming adversity.
At Uber, we say, 'Always be hustling.' Even if you are an introvert and you haven't got hustle in you, you better get a co-founder who does. And if you haven't got enough hustle to find a co-founder who's got hustle, it's going to be tough. You've got to have a little hustle in you.
If Uber is lower-priced, then more people will want it. And if more people want it and can afford it, then you have more cars on the road. And if you have more cars on the road, then your pickup times are lower, your reliability is better. The lower-cost product ends up being more luxurious than the high-end one.
Limos, from the beginning of time, they know who they're picking up, they usually have a credit card on file, they know where the pickup location is, and so there's essentially a prearrangement of sorts, and, of course, the limo customer knows the driver, knows the company, knows the rates. All we've done is make it more accessible.
The way I try to simplify my job is that I have two lists - I have a list of all the crazy, interesting problems that I get to solve every day or that need to be solved, and I have a crazy list of things I'd like to invent. And I kind of just prioritize them and work my way down, and try to simplify what I do when managing a big company.
Think of a world where there is no ride-sharing; people are driving themselves to work. You now have 30 people being served by 30 cars. Those 30 cars are only served 4% of the day; 96% of the day, they're stored somewhere. Around 20% to 30% of our land is taken up just storing these hunks of metal that we drive around in for 4% of the day.
I used to be a computer engineer, and I can make really good code, and we can make systems that work really well, and we can make the application a great experience, but when you have to translate bits to atoms, you need folks who are used to working with city governments, with state governments, and so I like to say we're in a political campaign.