Leadership is getting someone to do what they don't want to do but to ...

Leadership is getting someone to do what they don't want to do but to achieve what they want to achieve.

I don't believe in team motivation. I believe in getting a team ...

I don't believe in team motivation. I believe in getting a team prepared so it knows it will have the necessary confidence when it steps on a field and be prepared to play a good game.

A winner never stops trying.

Achievement builds character.

People will forget me pretty quick.

Today, you have 100% of your life left.

Right after the game, say as little as possible.

Football is to Texas what religion is to a priest.

The greatest thing is to win your first Super Bowl.

A team that has character doesn't need stimulation.

The secret to winning is constant, consistent management.

If you are prepared, you will be confident, and will do the job.

I've learned that something constructive comes from every defeat.

I've come to the conclusion that players want to be treated alike.

A champion is simply someone who did not give up when he wanted to.

Being the best at whatever talent you have, that's what stimulates life.

Take away winning, and you take away everything that is strong about America.

First become a winner in life. Then it's easier to become a winner on the field.

Football is an incredible game. Sometimes it's so incredible, it's unbelievable.

I try to block out everything that distracts me. Even a big play, I blank it out.

I like the South because it is so much warmer on the sidelines than it is up North.

The quality of a man's life is in direct proportion to his commitment to excellence.

The more successful you become, the longer the yardstick people use to measure you by.

Coaching is making men do what they don't want, so they can become what they want to be

When you want to win a game, you have to teach. When you lose a game, you have to learn.

If I had to pick my greatest strength as a football coach, I say it would be innovation.

People striving, being knocked down and coming back... this is what builds character in a man.

If you were to see me as a cheerleader, that would mean I was only watching instead of thinking.

Really, coaching is simplicity. It's getting players to play better than they think that they can.

I wouldn't think I would coach again, because it would just be hard not being in the Cowboys' blue.

If you don't believe in winning, you don't believe in free enterprise, capitalism, our way of life.

Leadership is getting someone to do what they don't want to do, to achieve what they want to achieve.

If you eliminate our way of life, the American way of life, what is the effect... what are the alternatives?

I'd rather have a second-best decision diligently pursued than a first-best decision lackadaisically pursued.

Generally, achieving goals... which in many cases means winning... is really the ultimate in this life we live in.

Character is the ability of a person to see a positive end of things. This is the hope that a man of character has.

Setting a goal is not the main thing. It is deciding how you will go about achieving it and staying with that plan.

To live a disciplined life, and to accept the result of that discipline as the will of God - that is the mark of a man.

You don't have to drink or swear or hit people in the face when they're not looking, but you do have to be tough to win.

In my opinion, character is the most important determinant of a person's success, achievement and ability to handle adversity.

The job of a football coach is to make men do what they don't want to do, in order to achieve what they've always wanted to be.

Every coach has his own style of play, but when you spend your whole life as a Cowboy, you have to be influenced by what we did.

There is only a half step difference between the champions and those who finish on the bottom. And much of that half step is mental.

Leadership is a matter of having people look at you and gain confidence, seeing how you react. If you're in control, they're in control.

Confidence comes from knowing what you're doing. If you are prepared for something, you usually do it. If not, you usually fall flat on your face.

Look at Bjorn Borg or Jack Nicklaus. Those guys really concentrate. With the world on their shoulders, they're so absorbed with what they're doing.

I just didn't want to leave the Cowboys when they were down. I at least wanted them to get into a respectable position before anyone else took over.

A coach is someone who tells you what you don't want to hear, who has you see what you don't want to see, so you can be who you have always known you could be

I probably should have gotten out, but I really enjoyed the challenge of bringing a team to that game. In fact, I probably enjoy the challenge of it more than the actual game.

I learned early in sports that to be effective - for a player to play the best he can play - is a matter of concentration and being unaware of distractions, positive or negative.

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