Quotes of All Topics . Occasions . Authors
Being the richest man in the cemetery doesn't matter to me.
Breakthrough is how to distinguish a leader and who followed
We hire people who want to make the best things in the world.
Learn continually - there's always "one more thing" to learn!
My philosophy is that everything starts with a great product.
The real art is knowing what to leave out, not what to put in.
Deciding what not to do is as important as deciding what to do.
You can tell a lot about a person by who his or her heroes are.
Let them know precisely what you are going to do with their data
That's what makes great products. It's not process-it's content.
I don't view wealth as something that validates my intelligence.
Sometimes life hits you like a brick in the face. Don't give up.
Pursue your dreams and see the opportunities in life's setbacks.
Intuition is a very powerful thing, more powerful than intellect.
I don't really care about being right, I just care about success.
Focus and simplicity...once you get there, you can move mountains.
You're already naked. There is no reason not to follow your heart.
I believe life is an intelligent thing: that things aren't random.
Somewhere between the janitor and the CEO, reasons stop mattering.
I would trade all of my technology for an afternoon with Socrates.
I would rather gamble on our vision than make a 'me, too' product.
If you define the problem correctly, you almost have the solution.
Sometimes life hits you in the head with a brick. Don't lose faith.
The HD revolution is over, it happened. HD won. Everybody wants HD.
What we're doing here will send a giant ripple through the universe.
Creativity comes from spontaneous meetings, from random discussions.
I end up not buying a lot of things, because I find them ridiculous.
Life is about creating and living experiences that are worth sharing.
Don’t let the voice of other people’s opinion drown your inner voice.
Apple stores are intended not just to move boxes, but to enrich lives.
By honoring the lives of those we admire, we make our own values known.
The lunatics have taken over the asylum and we can do anything we want.
Innovation is the ability to see change as an opportunity - not a threat
We made the buttons on the screen look so good you'll want to lick them.
I buy everything from CostCo. It's great; they've got everything I need.
Our goal is to make the best devices in the world, not to be the biggest.
You have to trust in something--your gut, destiny, life, karma, whatever.
All the work I've done in my life will be obsolete by the time I'm fifty.
The only way to be truly satisfied is to do what you believe is great work
The were good times, there were hard times, but there were never bad times
It is piracy, not overt online music stores, which is our main competitor.
Let's go invent tomorrow instead of worrying about what happened yesterday.
iMac is next year's computer for $1,299, not last year's computer for $999.
Don't settle, as with all matters of the heart you'll know when you find it
Design is not just what it looks like and feels like. Design is how it works.
We're not going to be the first to this party, but we're going to be the best.
the best innovation is sometimes the company, the way you organize the company
Each dream you leave behind is a part of your future that will no longer exist.
Everything is based on a simple rule: Quality is the best business plan, period.
If you live each day as it was your last, someday you'll most certainly be right