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You have to combine both things: invention and innovation focus, plus the company that can commercialize things and get them to people.
Computing is kind of a mess. Your computer doesn't know where you are. It doesn't know what you're doing. It doesn't know what you know.
If you look at the people who have high impact, they have pretty general knowledge. They don't have a really narrowly focused education.
People are starving in the world, not because we don't have enough food, but because we're not organized. And computers are part of that.
Google will fulfill its mission only when its search engine is AI-complete. You guys know what that means? That's artificial intelligence.
It is often easier to make progress on mega-ambitious dreams. ... Since no one else is crazy enough to do it, you have little competition.
Our mission is to organize the world's information. Clearly, the more information we have when we do a search, the better it's going to work.
The Star Trek computer doesn't seem that interesting. They ask it random questions, it thinks for a while. I think we can do better than that.
I remember turning in my first assignment in elementary school using the computer and the teachers were kind of confused that I had printed it.
I have a simple algorithm, which is, wherever you see paid researchers instead of grad students, that's not where you want to be doing research.
It is a tremendous responsibility for us to have all the eyes focused on what we do and give people exactly what they need when they ask for it.
If you can run the company a bit more collaboratively, you get a better result, because you have more bandwidth and checking and balancing going on.
Over time, it's becoming more and more understood by people that we're acting in their interests. And that's a very, very powerful thing for our brand.
Our goal is long-term growth in revenue and absolute profit - so we invest aggressively in future innovation while tightly managing our short-term costs.
As we transition from one screen to multiscreens, Google has enormous opportunities to innovate and drive ever higher monetization. Just like Search in 2000.
If your access to health care involves your leaving work and driving somewhere and parking and waiting for a long time, that's not going to promote healthiness.
The ultimate search engine would basically understand everything in the world, and it would always give you the right thing. And we're a long, long ways from that.
Over time, our emerging high-usage products will likely generate significant new revenue streams for Google as well as for our partners, just as search does today.
The idea that everyone should slavishly work so they do something inefficiently so they keep their job - that just doesn't make any sense to me. That can't be the right answer.
Technology should do the hard work, so you can get on and live your life. We're only at one percent of what's possible, and we're moving slow relative to the opportunity we have.
You can try to control people, or you can try to have a system that represents reality. I find that knowing what's really happening is more important than trying to control people.
You need to invent things and you need to get them to people. You need to commercialize those inventions. Obviously, the best way we've come up with doing that is through companies.
Many leaders of big organizations, I think, don't believe that change is possible. But if you look at history, things do change, and if your business is static, you're likely to have issues.
We have a mantra: don't be evil, which is to do the best things we know how for our users, for our customers, for everyone. So I think if we were known for that, it would be a wonderful thing.
One of our big goals in search is to make search that really understands exactly what you want, understands everything in the world. As computer scientists, we call that artificial intelligence.
As devices multiply and usage changes, many users coming online today may never use a desktop machine, it becomes more and more important to ensure that people can access all of their stuff anywhere.
It really matters whether people are working on generating clean energy or improving transportation or making the Internet work better and all those things. And small groups of people can have a really huge impact.
You’re going to have some very amazing capabilities in the economy. When we have computers that can do more and more jobs, it’s going to change how we think about work. There’s no way around that. You can’t wish it away.
Every story I read about Google is about us vs some other company, or something else, and I really don't find that interesting. We should be building great things that don't exist. Being negative is not how we make progress.
If you say you want to automate cars and save people's lives, the skills you need for that aren't taught in any particular discipline. I know - I was interested in working on automating cars when I was a Ph.D. student in 1995.
Most of us carry at least one device, all the time, every day. In fact many of us would feel naked without our smartphone. It's hardly surprising mobile search queries - and mobile commerce - are growing dramatically across the world.
I think it is often easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition. In fact, there are so few people this crazy that I feel like I know them all by first name.
If you ask an economist what’s driven economic growth, it’s been major advances in things that mattered - the mechanization of farming, mass manufacturing, things like that. The problem is, our society is not organized around doing that.
If you ask an economist what's driven economic growth, it's been major advances in things that mattered - the mechanization of farming, mass manufacturing, things like that. The problem is, our society is not organized around doing that.
Invention is not enough. Tesla invented the electric power we use, but he struggled to get it out to people. You have to combine both things: invention and innovation focus, plus the company that can commercialize things and get them to people.
Part of our brand is that we're pretty understated in what we do. If you look at other technology companies, they might preannounce things, and it will be a couple years before they really happen, and they don't happen in the way they said they would.
We can't have democracy if we're having to protect you and our users from the government over stuff we've never had a conversation about. We need to know what the parameters are, what kind of surveillance the government is going to do, and how and why.
I have always believed that technology should do the hard work - discovery, organization, communication - so users can do what makes them happiest: living and loving, not messing with annoying computers! That means making our products work together seamlessly.
The amazing thing is that we're part of people's daily lives, like brushing their teeth. It's just something they do throughout the day while working, buying things, deciding what to do after work and much more. Google has been accepted as part of people's lives.
Excellence matters, and technology advances so fast that the potential for improvement is tremendous. So, since becoming CEO again, I've pushed hard to increase our velocity, improve our execution, and focus on the big bets that will make a difference in the world.
Optimism is important. You have to be a little silly about the goals you are going to set. There is a phrase I learned in college called, 'having a healthy disregard for the impossible.' That is a really good phrase. You should try to do things that most people would not do.
My job as a leader is to make sure everybody in the company has great opportunities, and that they feel they're having a meaningful impact and are contributing to the good of society. As a world, we're doing a better job of that. My goal is for Google to lead, not follow that.
We believe strongly that in the long term, we will be better served - as shareholders and in all other ways - by a company that does good things for the world even if we forgo some short term gains. This is an important aspect of our culture and is broadly shared within the company.
For a lot of companies, it's useful for them to feel like they have an obvious competitor and to rally around that. I personally believe it's better to shoot higher. You don't want to be looking at your competitors. You want to be looking at what's possible and how to make the world better.
I like going to Burning Man, for example. An environment where people can try new things. I think as technologists we should have some safe places where we can try out new things and figure out the effect on society. What's the effect on people, without having to deploy it to the whole world.
We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren't that many things people use twice a day.
You know what it's like to wake up in the middle of the night with a vivid dream? And you know that if you don't have a pencil and pad by the bed, it will be completely gone by the next morning. Sometimes it's important to wake up and stop dreaming. When a really great dream shows up, grab it.
The moments that we have with friends and family, the chances that we have to make a big difference in the world or even to make a small difference to the ones we love, all those wonderful chances that life gives us, life also takes away. It can happen fast and a whole lot sooner than you think.
We understand the need to balance our short- and longer-term needs because our revenue is the engine that funds all our innovation. But over time, our emerging high-usage products will likely generate significant new revenue streams for Google as well as for our partners, just as search does today.
We're at maybe 1% of what is possible. Despite the faster change, we're still moving slow relative to the opportunities we have. I think a lot of that is because of the negativity... Every story I read is Google vs someone else. That's boring. We should be focusing on building the things that don't exist.