In the '70s and '80s there was an attempt in K-12 to teach science through art or art through science. The challenge today is how do you build the ethos of art and design into the academy of science.

The best designers in the world all squint when they look at something. They squint to see the forest from the trees - to find the right balance. Squint at the world. You will see more, by seeing less.

How do we slow down what matters the most and speed up what benefits change and progress? We don't want to impede progress, but we are seeking reconnection to ourselves, to each other, and with the world.

Things that I can do myself, I either do by myself, or teach a willing undergraduate who doesn't know how to do those things by doing it for me. Things that I can't do myself, my graduate students should be doing.

We seem to forget that innovation doesn't just come from equations or new kinds of chemicals, it comes from a human place. Innovation in the sciences is always linked in some way, either directly or indirectly, to a human experience.

I like stuff designed by dead people. The old designers. They always got it right because they didn't have to grow up with computers. All of the people that made the spoon and the dishes and the vacuum cleaner didn't have microprocessors and stuff. You could do a good design back then.

There is a construct in computer programming called 'the infinite loop' which enables a computer to do what no other physical machine can do - to operate in perpetuity without tiring. In the same way it doesn't know exhaustion, it doesn't know when it's wrong and it can keep doing the wrong thing over and over without tiring.

Amidst all the attention given to the sciences as to how they can lead to the cure of all diseases and daily problems of mankind, I believe that the biggest breakthrough will be the realization that the arts, which are considered "useless," will be recognized as the whole reason why we ever try to live longer or live more prosperously. The arts are the science of enjoying life.

Museums are important. Design and art schools are important because they show how it should be done at the highest level of quality. Once people are exposed to quality, they recognize it right away and they appreciate it. People's tastes are changed by exposure to quality. Unless they can see it they can't want it. That's the brilliance of Apple - they provide quality in design.

A book is a human-powered film projector (complete with feature film) that advances at a speed fully customized to the viewer's mood or fancy. This rare harmony between object and user arises from the minimal skills required to manipulate a bound sequence of pages. Each piece of paper embodies a corresponding instant of time which remains frozen until liberated by the act of turning a page.

What’s next for technology and design? A lot less thinking about technology for technology’s sake, and a lot more thinking about design. Art humanizes technology and makes it understandable. Design is needed to make sense of information overload. It is why art and design will rise in importance during this century as we try to make sense of all the possibilities that digital technology now affords.

Technological advances have always been driven more by a mind-set of 'I can' than 'I should' Technologists love to cram maximum functionality into their products. That's 'I can' thinking, which is driven by peer competition and market forces But this approach ignores the far more important question of how the consumer will actually use the device focus on what we should be doing, not just what we can.

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