Genres are just names.

The world is evolving.

Ground zero for me is audio.

I make records so I can buy art.

Music industry's a fragmented mess.

I enjoy Tupac's music. I enjoy Tupac.

Apple is a company that understands music.

Everything you know could already be wrong.

Life is a balance of fear and overcoming it.

I'm most proud that I thought of Beats at 55.

I came from Brooklyn. My nickname was Moochie.

I make my world chaotic. It's like a whirlpool.

If you are not frightened, you are not original.

When I feel fear, I train myself to move forward.

I'm not going to be the guy who sold the last CD.

I consider the recording studio where I was born.

After three albums, you should shoot your producer

Record companies are not unique. Artists are. Period!

The lousy guitar player in any band is the bass player.

I always say, 'I love chocolate, but I'm not Willy Wonka.'

Artists have to be represented properly and paid properly.

I know what labels and artists need, along with the consumer.

I've always known in my heart that Beats belonged with Apple.

The next Prince might just get really good at something else.

People need service - great service where music is concerned.

Every room that you walk into is better off that you're there.

Continue to learn with humility, not hubris. Hubris is boring.

Apple Music is about getting things early and pushing them out.

Those folks at Death Row were the Rolling Stones of their time.

Tupac was a glorious person, and he had all the right intentions.

I really think that education is ground zero for fixing anything.

All I've ever wanted to do is move the needle on popular culture.

I said if a woman sings an aggressive guy's lyric, it can't miss.

There's a sea of music out there, but there's no curation for it.

'Magic' is a word that's too often misused in the record industry.

Just because you go to Burning Man doesn't make you Hunter Thompson.

My life changed because Bruce Springsteen got on a mic in front of me.

When there's something I need to focus on, I'm like a dog with a bone.

Those athletes are not going to wear my headphones because I asked them.

The good news is in the record business, they only count your successes.

I have a gift: I'm very lucky to be able to spot when a person is special.

Bruce Springsteen gave people faith in rock & roll and in themselves again.

You're only as good as your weakest link in the ecosystem of sound, of audio.

If this company is about anything, it's about discipline and staying focused.

Every system I have in my house or my car, they're all tuned exactly the same.

I'm good at snap decisions. But if you let me, I will chew something to death.

Digital sound is damaging music; it's damaging the artists. It's so degrading.

When we did Beats, we had to begin again. Nobody at Best Buy knew who we were.

There's an ocean of music out there and there's absolutely no curation for it.

Every artist and every song has an idea, and the producer's job is to capture it.

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