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I think, with any new product that's difficult to understand, there are always lots of questions and criticism. I think we have all the right criticism. We're just going to keep executing on what we believe.
Snapchat really has to do with the way photographs have changed. Historically, photos have always been used to save really important memories: major life moments. But today... pictures are being used for talking.
Conforming happens so naturally that we can forget how powerful it is. But the thing that makes us human are those times we listen to the whispers of our soul and allow ourselves to be pulled in another direction.
There's this weird thing that happens when you contribute something to a static profile. You have to worry about how this new content fits in with your online persona that's supposed to be you. It's uncomfortable and unfortunate.
Typing and read receipts make a lot of sense for messaging. You write a letter, you put it in an envelope, you send it to a friend, and you want to know when they get it. It's like FedEx - they let you know when the package gets dropped off.
We believe that the next generation of powerful mobile companies have a deep understanding of the world as a unified whole, where digital and analog experiences affect each other rather than transporting analog experiences into the digital realm.
People started conceiving of their friends as networking tools, like, 'Friend me so you can be friends with someone else,' or, 'The more people you know, the more networked you are.' But we see real value in having a fun conversation with your friends.
What Snapchat said was if we try to model conversations as they occur, they're largely ephemeral. We may try to write down and save the really special moments, but by and large, we just try to let everything go. We remember it, but we don't try to save it.
Five years ago, we came to the realization that the camera can be used for more than capturing memories. We showed it can be used for talking. The dream for us is expanding the camera and what it can do for your life. It has capabilities beyond making memories.
Technology businesses in general are susceptible to hacking. That's why you have to work really, really, really hard with law enforcement, with security experts, internal and external groups, to make sure you're paying attention and addressing security concerns.
Traditional social media, in the view of our company, has become a bit repetitive. It doesn't feel very good to be marketed to by your friends. Snapchat is different because it says, look, friends aren't valuable to you just because they can get you into a cool party.
Online one day, you log in, and you realise, 'This is not me.' Everything you're posting, you're doing it in the context of everything you've posted before. Let's delete everything, save the stuff that's important, and then you only have to organise the one per cent that's worth keeping.