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One of the problems with any kind of talking about the media landscape is that we've just been through an unusually stable period in which, for fifty years, English language media was centered in three cities - London, New York, and Los Angeles - around a very stable group of people working in a relatively stable set of media.
I would not hesitate to say I was addicted to the Internet in the first two years. It can be addictive, and things not taken in moderation have negative effects. But the alarmism around 'Facebook is changing our brains' strikes me as a kind of historical trick. Because we now know from brain science that everything changes our brains.
The web's democratic in one way and distinctly undemocratic in another way. And I think a lot of the confusion about the political ramifications have to do with that one word having so many meanings. So, it's democratic in that it quite literally delivers power to the people; it, it essentially opens up participation in the public's mind.
For most of modern life, our strong talents and desires for group effort have been filtered through relatively rigid institutional structures because of the complexity of managing groups. We haven't had all the groups we've wanted, we've simply had the groups we could afford. The old limits of what unmanaged and unpaid groups can do are no longer in operation.
With the old economics destroyed, organizational forms perfected for industrial production have to be replaced with structures optimized for digital data. It makes increasingly less sense even to talk about a publishing industry, because the core problem publishing solves — the incredible difficulty, complexity, and expense of making something available to the public — has stopped being a problem.
Indeed, the best practical reason to think that social media can help bring political change is that both dissidents and governments think they can. All over the world, activists believe in the utility of these tools and take steps to use them accordingly. And the governments they contend with think social media tools are powerful, too, and are willing to harass, arrest, exile, or kill users in response.
What I think is coming instead are much more organic ways of organizing information than our current categorization schemes allow, based on two units - the link, which can point to anything, and the tag, which is a way of attaching labels to links. The strategy of tagging - free-form labeling, without regard to categorical constraints - seems like a recipe for disaster, but as the Web has shown us, you can extract a surprising amount of value from big messy data sets.