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The historical side of fashion was very attractive to me when I was a teenager in Moscow, working for the costume departments in various Russian theater companies.
My deep relations with fashion started in Paris in 1980s, when I was appointed head of The Fashion History course at French Esmod fashion school, the biggest and the best in those years in Paris.
Russia's 62% of women and only 38% men, many of whom are heavy drinkers, so the battle for the female happiness is a rude one, only the slimmest, the leggiest, the blondest and the sexiest are the winners.
My collection of historical fashion consists of about 10,000 pieces - dresses and accessories, from 18th century to today. The main focus was initially Russian fashion, but now I have extended it to the whole European continent.
There's a huge and hungry market for the books on style and fashion in Russia, though the books should be done in Russian, not English since there are few readers who've master foreign languages well enough to buy foreign editions.